Journal Details- January , 2017

Sl No Article Name Author Name Download e-Certificate Subject Area
1 RURAL CONSUMER ATTITUDE TOWARDS ONLINE SHOPPING: AN EMPIRICAL STUDY OF RURAL AREA R.Sureshkumar Download e-Certificate Commerce
2 COMPETITIVE STRENGTH TOWARDS UNITE OF HDFC STANDARD LIFE INSURER AND MAX LIFE INSURER AGAINST OTHER PRIVATE LIFE INSURERS IN INDIA M.Saravanan and Dr.R.Eswaran Download e-Certificate Commerce
3 EMPLOYERS EXPECTATIONS ON EMPLOYABILITY SKILLS OF FRESH GRADUATES - AN OVERVIEW I.Arul Selvan Asirvatham and M.Lakshmi Priya Download e-Certificate Human Resource Management
4 DRIVING FORCES OF CONSUMER ATTITUDE TOWARDS ONLINE SHOPPING - A STUDY IN NAMAKKAL DISTRICT Dr.A.T.Jaganathan and K.Karkuzhali Download e-Certificate Marketing
5 NEUROMARKETING AND NEUROETHICS - AN EMERGING TREND ON EVALUATION OF EMOTIONAL RESPONSES OF CONSUMERS TO MARKETING STIMULI S.Aishwarya and Dr.K.Malik Ali Download e-Certificate Marketing
6 PROBLEM OF TOURISM INDUSTRY IN THANJAVUR DISTRICT B.Rekha and G.Krishnamoorthy Download e-Certificate Commerce
7 A STUDY ON CONSUMER'S KNOWLEDGE AND WILLINGNESS TO PAY FOR ORGANIC FOOD PRODUCTS (IN PONDICHERRY REGION) S.Sarumathi Download e-Certificate Marketing
8 IMPACT OF DEMOGRAPHIC VARIABLES ON EFFECTIVENESS OF TRAINING PROGRAMME WITH SPECIAL REFERENCE TO PRIVATE HOSPITALS IN SALEM CITY R.D.Suresh, Dr.K.Balanaga Gurunathan Download e-Certificate Human Resource Management