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Journal Details- January , 2026 |
| Sl No |
Article Name |
Author Name |
Download |
e-Certificate |
Subject Area |
| 1 |
DYNAMIC PRICING THEORY AND ITS INFLUENCE ON CONTEMPORARY BUSINESS TRENDS |
Padma Priya M |
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|
e-Certificate |
Marketing |
| 2 |
ADAPTATION OF CONTENT STRATEGIES TO SOCIAL MEDIA ALGORITHMS AMONG RETAIL MSMEs - A CHECK |
Sweta SB |
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|
e-Certificate |
Marketing |
| 3 |
A STUDY ON THE IMPACT OF POLITICAL FACTORS ON THE HERD BEHAVIOR IN THE FINANCIAL MARKETS |
Dr. Shobha T.S |
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|
e-Certificate |
Finance |
| 4 |
PATIENT'S SATISFACTION ON GOVERNMENT HOSPITALS IN MADURAI |
P. Saktheeswari, Dr. M. Rifaya Meera |
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|
e-Certificate |
Commerce |
| 5 |
THE FUTURE OF HR IN BANKING - TRENDS AND OPPORTUNITIES |
Dr.V.Kalaivani, S.Gopi, K.Prabu |
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|
e-Certificate |
Human Resource |
| 6 |
MAQUILLAGE PRODUCT: A BIBLIOMETRIC ANALYSIS AND SYSTEMATIC LITERATURE REVIEW |
Sunil Kumar, Parveen Vashisth, Priti |
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|
e-Certificate |
Marketing |
| 7 |
IMPACT OF AGILE PROJECT MANAGEMENT ON SOFTWARE PROJECT PERFORMANCE: AN EMPIRICAL AND COMPARATIVE STUDY OF IT ORGANIZATIONS IN BANGALORE |
Suhas Aithal V |
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|
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Computer Science |
| 8 |
IMPACT OF INFLUENCER MARKETING ON BRAND EQUITY AND PURCHASE INTENTION: A MANAGEMENT PERSPECTIVE OF AMAZON SERVICE SYSTEM FOR GEN Z CUSTOMERS IN BANGALORE - A QUANTITATIVE STUDY |
Dr. A. N. Radhika, Dr. Babu V |
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|
e-Certificate |
Marketing |
| 9 |
FACTORS INFLUENCING EMPLOYEE WELFARE MEASURES AND ITS IMPACT ON EMPLOYEE SATISFACTION IN KANCHIPURAM DISTRICT, TAMILNADU STATE TRANSPORT CORPORATION |
Dr.S.Jaya, Dr.Y.Aqther Begam |
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|
e-Certificate |
Human Resource |
| 10 |
AN ECONOMIC-BASED COMPARATIVE FUNDAMENTAL STUDY OF MARUTI SUZUKI INDIA LTD. AND MAHINDRA & MAHINDRA LTD. WITHIN THE NIFTY 50 POST COVID |
Dr. Ayesha Zubair, Sreemol Jose Kallivalappil |
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|
e-Certificate |
Finance |
| 11 |
NEXT GEN BUSINESS: SMART BUSINESS FOR SMARTER MILLENNIALS |
Maria Vennila |
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|
e-Certificate |
General Management |
| 12 |
HEART MEETS ALGORITHM: EXPLORING EMOTIONAL INTELLIGENCE AND ITS INFLUENCE ON MODERN COMMERCE STRATEGIES |
Aiyshwarya B, Amrutha Varshini S, Swetha E |
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Commerce |
| 13 |
ARTIFICIAL INTELLIGENCE (AI): A DOUBLE-EDGED SWORD FOR FINANCIAL INCLUSION IN INDIA |
Sonia Goyat |
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|
e-Certificate |
Finance |
| 14 |
PATTERNS OF DIGITAL TRANSFORMATION TECHNOLOGY ADOPTION IN THE MANUFACTURING SUPPLY CHAIN: AN EMPIRICAL ASSESSMENT |
S. Joyson, Dr. Preetha F James |
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|
e-Certificate |
Technology |
| 15 |
OPERATIONAL EFFICIENCY OF MICROFINANCE INSTITUTIONS AND FINANCIAL INCLUSION: A DISTRICT-LEVEL ANALYSIS IN BENGALURU |
Archana J, Dr. R Prakash Babu, Dr. P. Dhanalakshmi |
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Finance |
| 16 |
AN EMPIRICAL ANALYSIS OF CAPITAL MARKET PERFORMANCE AND ECONOMIC GROWTH IN INDIA: A ROADMAP FOR VIKSIT BHARAT 2047 |
Dr. Priyanka Kumari |
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|
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Finance |