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Journal Details- May , 2016 |
| Sl No |
Article Name |
Author Name |
Download |
e-Certificate |
Subject Area |
| 1 |
A STUDY ON THE CUSTOMER OPINION ABOUT BANKING SERVICES WITH SPECIAL REFERENCE TO SBI, MAIN BRANCH, TRICHY |
J.Keerthana |
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e-Certificate |
Marketing |
| 2 |
PERFORMANCE APPRAISAL SYSTEM IN A HOSPITAL, THANJAVUR |
Dr.R.Alamelu, S.Padmapriya |
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e-Certificate |
Human Resource Management |
| 3 |
A STUDY ON ECONOMIC VALUE ADDED WITH SPECIAL REFERENCE TO THE INDIA CEMENTS LIMITED TIRUNELVELI |
H.Anandha Valli |
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|
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General Management |
| 4 |
A STUDY ON PERCEPTION OF GROUP EMOTIONAL INTELLIGENCE AMONG BANK EMPLOYEES |
Dr.R.Alamelu, S.Meera |
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|
e-Certificate |
General Management |
| 5 |
A STUDY ON INVESTOR PERCEPTION AND PREFERENCE TOWARDS INVESTMENT IN MUTUAL FUNDS |
Dr.J.Sethuraman, C.Swarna |
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e-Certificate |
Marketing |
| 6 |
A STUDY ON IMPACT OF CONSUMER BEHAVIOUR IN ORGANIC FOOD CONSUMPTION WITH SPECIAL REFERENCE TO COIMBATORE CITY |
S.Sindhubairavi, Dr.V.Kavitha |
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Marketing |
| 7 |
EMOTIONAL INTELLIGENCE SKILLS FOR HR LEADERSHIP |
"Dr.R.Alamelu, Dr.L.Cresenta Motha, S.Mahalakshmi" |
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|
e-Certificate |
General Management |
| 8 |
GREEN MARKETING: A STUDY OF CONSUMER PERCEPTION AND PREFERENCES IN THANJAVUR, TAMILNADU |
T.A.Sanghamithraa, Dr. Albin D. Robert Lawrence |
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e-Certificate |
Marketing |
| 9 |
APPLICATION OF PRODUCT AND BRAND RELATED STRATEGY - AN OVERVIEW |
P.Sowmya, V.Nadhiya, V.Jothi, R.Sasikumar |
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Marketing |
| 10 |
A STUDY ON THE AWARENESS OF DERIVATIVES AMONG RETAIL INVESTORS IN TRICHY |
K.Vignesh, Dr. Albin D. Robert Lawrence |
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e-Certificate |
Finance |
| 11 |
ANALYSIS OF POSITIVE WORKPLACE BEHAVIOR-A STUDY ON ORGANIZATION COMMITMENT, JOB SATISFACTION AND PSYCHOLOGICAL EMPOWERMENT AT TVS TRICHY |
R.Arulmani, V.Vinothini |
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|
e-Certificate |
Human Resource Management |
| 12 |
A STUDY ON IMPACT OF SOCIAL MEDIA MARKETING ON CONSUMER PURCHASING BEHAVIOUR |
M.Thulasiram, R.Varsha |
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|
e-Certificate |
Marketing |
| 13 |
LEARNING AND DEVELOPMENT EXERCISE THROUGH TRAINING IN HR ACTIVITIES: AN OVERVIEW |
D.Ragulgandhi, M.Manivannan, M.Mohammed Vahith, K.Suber |
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Human Resource Management |
| 14 |
ACCEPTANCE OF E-WALLET SERVICES: A STUDY OF CONSUMER BEHAVIOR |
R.Varsha, M.Thulasiram |
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|
e-Certificate |
Marketing |
| 15 |
A STUDY ON CUSTOMER SATISFACTION IN KANSAI NEROLAC PAINTS LTD |
M.Karthika, Dr.V.Rengarajan |
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e-Certificate |
Marketing |
| 16 |
A STUDY ON CONSUMER PREFERENCES AND SATISFACTION TOWARDS 3G DATA SERVICE PROVIDERS IN BUDALUR, IN THANJAVUR DISTRICT |
S.Sinduja |
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Marketing |
| 17 |
A STUDY ON DEALERS SATISFACTION TOWARDS CONSTRUCTION CHEMICAL PRODUCTS OF NEWAY PAINTS |
T.Vadivel, Dr.V.Rengarajan |
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Marketing |
| 18 |
A STUDY ON DISTRIBUTION NETWORK DESIGN OF NEWAY PAINTS & BUILDING MATERIALS (INDIA) PRIVATE LIMITED,CHENNAI |
K.Aravindha |
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Marketing |
| 19 |
A STUDY ON CUSTOMER SATISFACTION TOWARDS PURCHASING ASHOK LEYLAND VEHICLES |
P.Anusuya |
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Marketing |
| 20 |
A STUDY ON CUSTOMER PREFERENCE TOWARDS E-BANKING SERVICES OF PRIVATE BANKS IN MADURAI |
S.Srinidhi, Dr. Albin D Robert Lawrence |
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Marketing |
| 21 |
PENETRATION LEVEL OF BHARTI AIRTEL MOBILE COMMUNICATION AMONG THE OTHER STATE CUSTOMERS IN THANJAVUR |
P.Mathan, Dr.J.Sethuraman |
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Marketing |
| 22 |
A STUDY ON PURCHASING BEHAVIOUR OF YOUTH TOWARDS TWO WHEELERS IN THIRUVARUR AND NAGAPATTINAM DISTRICTS |
S.Dharanya |
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|
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Marketing |
| 23 |
A STUDY ON STRATEGIC CUSTOMER RELATIONSHIP MANAGEMENT IN MAX FASHION RETAIL |
Dr.V.Rengarajan, A. Swathi |
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|
e-Certificate |
Marketing |
| 24 |
A STUDY ON THE PERCEPTION OF THE RURAL RESIDENTS/ HOUSEHODLS TOWARDS THE CORPORATE SOCIAL RESPONSIBILITY OF RANE TRW STEERING SYSTEMS PRIVATE LIMITED |
Dr.V.Rengarajan, S.Srinidhi |
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|
e-Certificate |
General Management |
| 25 |
A STUDY ON CUSTOMER PERCEIVED VALUE TOWARDS 3G AND 4G DONGLE MARKET SERVICE PROVIDERS WITH SPECIAL REFERENCE TO BHARTI AIRTEL IN THANJAVUR DISTRICT |
M.Monika |
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|
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Marketing |
| 26 |
A STUDY ON STOCK SELECTION WITH SPECIAL REFERENCE TO BOOK VALUE, EARNING PER SHARE AND MARKET PRICE |
S.Mahalakshmi |
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|
e-Certificate |
Finance |
| 27 |
RURAL MARKETING IN INDIA: A CASE STUDY ON MARUTI SUZUKI INDIA LTD. |
J.Dhesinghraja, M.Sendhil Kumar |
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|
e-Certificate |
Marketing |
| 28 |
A STUDY ON CUSTOMER SATISFACTION WITH DEALERS AND CIVIL ENGINEER IN ASIA STEEL |
R.Thamilarasi |
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|
e-Certificate |
Marketing |
| 29 |
A STUDY ON ONLINE AND WEB-BASED PASSWORD MANAGERS |
Dr.P.Vaijayanthi, M.Thasbiha Amjeth |
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|
e-Certificate |
General Management |
| 30 |
THE FACTORS INFLUENCING CONSUMER TO PURCHASE OVER THE COUNTER DRUGS VERSUS PRESCRIBED DRUGS: AN EXPLORATORY STUDY |
Dr.J.Sethuraman, S.Suganya@Suganja |
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Marketing |
| 31 |
CUSTOMER ACCEPTANCE OF MAGGI BRAND: A SURVEY IN CHENNAI REGION |
Dr.J.Sethuraman, M.Rajamohamed |
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|
e-Certificate |
Marketing |
| 32 |
A STUDY ON WORK LIFE BALANCE OF WOMEN WORKING IN UNORGANISED SECTOR |
R. Uthira |
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|
e-Certificate |
Human Resource Management |
| 33 |
A STUDY ON MOTIVATION USING HERZBERG’S TWO FACTOR BHEL TRICHY |
V.Vinothini, R.Arul Mani |
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|
e-Certificate |
General Management |