 |
Journal Details- December , 2016 |
| Sl No |
Article Name |
Author Name |
Download |
e-Certificate |
Subject Area |
| 1 |
DEMOGRAPHIC SEGMENTATION OF SOCIALLY CONSCIOUS CONSUMER |
V.Vasanth, Dr.K.Sankar Ganesh and V.C.Priyangha |
Download
|
e-Certificate |
Marketing |
| 2 |
A STUDY ON SERVQUAL DIMENSIONS IN SELF FINANCING ENGINEERING INSTITUTES WITH REFERENCE TO TAMILNADU |
Dr.R.Subramaniya Bharathy and Dr.K.Raja |
Download
|
e-Certificate |
Marketing |
| 3 |
A STUDY ON BUYING BEHAVIOUR OF CUSTOMERS TOWARDS VARIOUS MOBILE BRANDS OF AKSHAY AGENCIES IN VANIYAMBADI |
Dr.G.Shoba |
Download
|
e-Certificate |
Marketing |
| 4 |
LEADERSHIP DEVELOPMENT PROGRAMS: A TOOL FOR ORGANIZATIONAL DEVELOPMENT |
Gayatri Kulkarni, Nitika Thete and Gunjan Wariku |
Download
|
e-Certificate |
Human Resource Management |
| 5 |
INTERNET ADVERTISEMENT APPEALS - ISSUES AND CHALLENGES |
K.Mayakkannan and S.Senthilkumar |
Download
|
e-Certificate |
Marketing |
| 6 |
ONE NATION - ONE TAX (GST) – THE GAINERS AND LOSERS IN INDIA |
Dr.P.Uma Swarupa |
Download
|
e-Certificate |
Finance |
| 7 |
A STUDY ON SWOT ANALYSIS TOWARDS SALEM STEEL PLANT AT SALEM |
D.Ishwarya1, S.Kalaiyarasi and R.Dineshbabu |
Download
|
e-Certificate |
General Management |
| 8 |
AN EMPIRICAL STUDY ON MARKETING POTENTIAL AND PROSPECTS OF SALEM STEEL PLANT, SALEM |
T.Karthikeyan, K.Thirumoorthy and S.Jayakrishnan |
Download
|
e-Certificate |
Marketing |
| 9 |
A STUDY ON WORKING CAPITAL MANAGEMENT IN EXIDE INDUSTRIES LTD., HOSUR |
M.Lalitha, R.Guna and K.Vijayakumar |
Download
|
e-Certificate |
Finance |
| 10 |
EMPLOYEE SATISFACTION TOWARDS QUALITY OF WORK LIFE OF PRIVATE EMPLOYEES IN NAMAKKAL CITY |
S.Dhivya, N.Mubaraq Beham and R.Ramesh |
Download
|
e-Certificate |
Human Resource Management |
| 11 |
A STUDY ON CONSUMER BEHAVIOUR TOWARDS MRF TYRES AT CHENGAM |
A.Natarajan, T.Sivasakthi and P.Muniyasamy |
Download
|
e-Certificate |
Marketing |
| 12 |
A STUDY ON EMPLOYEE'S SATISFACTION TOWARDS NOBLE HONDA IN RASIPURAM |
K.Megala, P.Sowmiya and A.Dinesh |
Download
|
e-Certificate |
Human Resource Management |
| 13 |
A STUDY ON CUSTOMER SATISFACTION AND AWARENESS TOWARDS ROSHAN FRUITS INDUSTRIES WITH SPECIAL REFERENCE TO KRISHNAGIRI |
D.Sheela, D.Sivakumar and K.Kalaimurugan |
Download
|
e-Certificate |
Marketing |
| 14 |
A STUDY ON A KNOWLEDGE MANAGEMENT AS A SUSTAINABLE COMPETITIVE ADVANTAGE IN SALEM STEEL PLANT |
S.Kalaiyarasi, D.Sivakumar and K.Kalaimurugan |
Download
|
e-Certificate |
General Management |
| 15 |
A STUDY ON CONSUMER PREFERENCE TOWARDS JUNK FOODS WITH SPECIAL REFERENCE TO COLLEGE STUDENTS |
K.Vijayakumar, D.Sivakumar and K.Kalaimurugan |
Download
|
e-Certificate |
Marketing |